All the news we could fit in print.
The advertising industry has spent the better part of two years talking about artificial intelligence as if it were a weather system — something large and inevitable that one might prepare for but could not meaningfully direct. TikTok, it seems, has decided to stop talking about the weather and start selling umbrellas. The company announced at TikTok World, its annual marketing
The history of pop music management is littered with cautionary tales about young talent and the handlers who promise to protect them. The fictional boy
The doctrine that one model can accommodate all comers has been taking a beating in recent years, from electoral politics to streaming television to the
The luxury car market has never been accused of understatement when it comes to selling aspiration. But Genesis, the upscale Korean brand that has spent
For years, the advertising industry has complained that the creator economy operates like a particularly disorganized flea market — lots of interesting merchandise, but no standard
The mathematics of longing have rarely been put to such commercial purpose. Johnnie Walker, the Scotch whisky brand owned by Diageo, has introduced a Brazil-
In the long history of advertising claims that stretch credulity, few categories have proved as durable as those involving male performance. Peta, the animal welfare
Somewhere between the three-hundredth campaign deck and the four-hundredth, a curious thing tends to happen to advertising judges: they begin to crave simplicity
The British have a way of making organizational change sound like a weather forecast — inevitable, somewhat gray, and best faced with a cup of tea.
Martin Heidegger, the German philosopher, spent an unusual amount of time thinking about jugs. He called them the "thingiest of things" and returned