All the news we could fit in print.
The marriage of content and distribution has been a recurring fantasy on Madison Avenue and in Hollywood for decades, the kind of deal that looks elegant on a whiteboard and proves considerably messier in execution.
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The advertising technology business has always promised efficiency, which is another way of saying it has always promised to eliminate the need to call someone and ask what went wrong.
The publishing industry's relationship with artificial intelligence has entered an awkward phase — not quite estranged, but perhaps sleeping in separate bedrooms after a few uncomfortable incidents.
The college athlete, once forbidden from profiting so much as a sandwich endorsement, has become something of a cottage industry unto himself.
The conference circuit, which has never been accused of underselling itself, has discovered a new kind of executive title to bestow.
For years, the advertising industry's annual pilgrimage to the French Riviera operated on a fairly predictable social geography: the holding company chiefs held court at the Carlton, the tech platforms commandeered the beachfront, and everyone else jostled for whatever shade remained along the Crois
The fast-food wars have always been fought on two fronts: the one where you try to sell more hamburgers, and the one where you try to convince people you are the kind of place that sells hamburgers worth buying.
The acquisition of a streaming platform is not, in itself, news anymore.
The dream of advertising's next frontier — the conversational commerce assistant, where a shopper asks what to make for dinner and receives, along with the recipe, a gently sponsored suggestion to add Campbell's Cream of Mushroom soup to the cart — turns out to be almost entirely a dream, at least f
The advertising industry has spent decades figuring out how to insert itself into the moments when people are looking for something.