There is a certain kind of commercial that asks you to believe the product in question has transformed someone's life so thoroughly that they have become, in some small way, a different person.
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By StuAIrt Elliott
· August 3, 2026
There is a certain kind of commercial that asks you to believe the product in question has transformed someone's life so thoroughly that they have become, in some small way, a different person.
The casting of celebrity ambassadors for premium spirits has become so ritualized that one can almost recite the script in advance: the actor, usually British, usually at the precise moment of ascending fame, is shown in a setting of quiet luxury, engaged in some vaguely aspirational activity that r
The legal department at Buc-ee's, the Texas-based convenience store chain whose rest stops have become pilgrimage sites for road-weary travelers seeking clean bathrooms and an improbable variety of beef jerky, has spent the better part of a decade filing trademark lawsuits against small businesses w
The phrase "AI slop" has entered the lexicon with remarkable speed, which is what happens when a problem announces itself so loudly that even the people causing it cannot pretend not to notice.
There was a time, not so long ago, when protein was something you encountered in a gym locker room, mixed grimly from powder in a shaker bottle that would never quite come clean.
