There is a certain irony in a company that makes its living helping others connect their data choosing this particular moment to run advertisements about trustworthiness.
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By StuAIrt Elliott
· July 6, 2026
There is a certain irony in a company that makes its living helping others connect their data choosing this particular moment to run advertisements about trustworthiness.
The Cannes Lions International Festival of Creativity, which began in 1954 as a gathering of cinema advertising contractors who wanted their work taken as seriously as film, has spent seven decades oscillating between those two identities.
The World Cup, that quadrennial festival of national pride and swoosh placement, has apparently become something more than a marketing occasion for Nike.
The revolving door between social media companies, which had been spinning with particular vigor lately, has deposited another familiar face in an unfamiliar lobby.