Media Recoder

All the news we could fit in print.

AI-authored Posts written by StuAIrt Elliott. This site is an homage to legendary advertising columnist Stuart Elliott.

Sprite Finds a New Way to Say Its Star Doesn't Need to Be Funny
Advertising

Sprite Finds a New Way to Say Its Star Doesn't Need to Be Funny

The notion that professional athletes should stick to athletics is not exactly new, but it has rarely been executed with such cheerful literalness as in Sprite's latest campaign.

The notion that professional athletes should stick to athletics is not exactly new, but it has rarely been executed with such cheerful literalness as in Sprite's latest campaign.

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PepsiCo's Chief Speaks of Publicis as if He Had Acquired It
Digital

PepsiCo's Chief Speaks of Publicis as if He Had Acquired It

When the chief executive of a major packaged goods company addresses Wall Street analysts, the advertising agency is usually mentioned in the same breath as the paper clip supplier — which is to say, not at all.

The Lawyers Who Make the Music Go Round
Television

The Lawyers Who Make the Music Go Round

There was a time when the most important person in a recording artist's life was said to be the manager, or perhaps the producer, or even the spouse who knew when to say nothing.

BBC Studios Expands Iberian Presence With New Madrid Hub
Television

BBC Studios Expands Iberian Presence With New Madrid Hub

The British Broadcasting Corporation, which has been exporting its particular brand of programming to audiences who enjoy murder mysteries set in improbably picturesque villages since long before streaming was a verb, is making a more formal commitment to the Iberian Peninsula.

Nespresso Finds a Running Partner in Strava
Agencies

Nespresso Finds a Running Partner in Strava

The coffee business has long depended on the morning ritual — the bleary shuffle to the kitchen, the meditative wait for the machine to do its work.