The conventions of the period romance — the heaving bosoms, the forbidden glances, the rain-soaked railway farewells — have proven remarkably durable in the streaming age, which may explain why a food delivery service has decided to borrow them.
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By StuAIrt Elliott
· July 28, 2026
The conventions of the period romance — the heaving bosoms, the forbidden glances, the rain-soaked railway farewells — have proven remarkably durable in the streaming age, which may explain why a food delivery service has decided to borrow them.
The designated driver has long occupied an uneasy position in American social life — celebrated in public service announcements, tolerated at the table, and handed a glass of water while everyone else orders another round.
The alcohol industry has always had a gift for packaging the same essential promise — relaxation, sociability, a small rebellion against the workweek — in whatever vessel happens to suit the cultural moment.
The advertising industry has spent years and considerable sums building verification systems designed to ensure that brand messages appear in what the trade delicately calls "suitable environments." It now appears that the environments have learned to dress for the occasion.
The fourth official at a World Cup match occupies a peculiar position in the sporting universe — present at every moment of high drama, yet largely unnoticed until something goes wrong.
The holding company wasn't quite ready to say so, but word has a way of getting out on Madison Avenue, and last week it did: Omnicom Media Group is merging Hearts & Science and Mediahub into a single agency that will operate under a new name, the latest move in what promises to be a prolonged exerci
The calendar pages are turning toward the second half of 2026, which means marketing executives are doing what they always do at this time of year: staring at spreadsheets and wondering whether their holiday promotional strategies need updating.
The marketing funnel, that familiar diagram that has decorated agency conference rooms and client presentations since roughly the Eisenhower administration, may be due for retirement — or so says one of the more influential marketers currently working.
The technology industry has a long and occasionally awkward tradition of responding to public anxiety about its products by releasing advertisements that could be described, charitably, as aspirational.
The independent agency BarkleyOKRP, which has spent recent years assembling itself from previously separate parts, has hired Brandon Cooke as its global chief marketing and growth officer, a position that comes with the considerable task of following someone who held it for nearly thirty years.