All the news we could fit in print.
The formation of a new advertising entity is a bit like the opening of a restaurant: the investors have put up the money, the kitchen equipment has been installed, and someone has chosen the typeface for the menu. What remains is the question of whether anyone can actually cook. DonerColle Partners, the agency formed from the combination of Doner and
The podcasting business, it turns out, is not entirely certain what a podcast is. This may seem like the sort of existential confusion better suited
The Colorado Avalanche, it turns out, were worth more than their weight in impressions this season. A report to be released today by Zoomph and
For a company that has built an empire on keeping people's attention, Meta Platforms discovered Tuesday that the Supreme Court was not especially
The advertising business has always been a place where partnerships define legacies, and for nearly half a century, the name Gish, Sherwood & Friends has
For three decades, the article was the atom of digital publishing — searchable, linkable, the thing around which everything else orbited. It turns out that what
For three decades, the article was the atomic unit of the internet — searchable, linkable, infinitely shareable. It was, in the parlance of the industry, content.
The phrase "TikTok documentary" has historically been something of an oxymoron, like "quick Senate confirmation" or "modest Super Bowl ad.
The heist movie, as a genre, depends on the pleasure of watching people get away with something. Primark, the Irish discount retailer, is now betting
The mattress company Saatva has discovered something that would have seemed improbable to Madison Avenue a generation ago: you can lease a luxury home in